Erin Ball

Erin’s experience in Digital Marketing is robust, having held various marketing roles for a range of industries. She develops a keen sense of what drives a business and how its customers interact with the company. Erin received a BA in Communications and Media Studies from SUNY while also minoring in Psychology.


Erin Ball

Digital Marketing Specialist

Erin comes from a healthcare marketing background, where she has developed key skills beyond solely marketing. Her experience has given her a stronger sense of empathy, a keen eye for detail and a unique storytelling ability that comes from capturing the mission and soul of an organization.

Erin’s previous roles involved social media management, content creation, managing campaigns from their inception to their completion, and data reporting. Her experience with marketing has been largely satisfying thus far, as she is most intrigued by the why, the how, and the who of successful marketing endeavors.

With a major in Communications and a minor in Psychology, she comes to OTM equipped with the desire to understand how the patterns of communication and marketing influence behavior. She currently resides in New York with her dog Ellie and enjoys long walks by the beach (seriously!), binge watching conspiracy documentaries, and spending time with friends and family.